Loyalty One

Jim directs the advancement of enterprise loyalty at COLLOQUY, an endeavor guided by his almost 30 years of managing in marketing, strategic planning, business development, innovation, and communications. Jim also assists with COLLOQUY’s loyalty workshops, seminars and conferences, and serves as an academic liaison for colleges, universities and thinking institutions performing research on Enterprise Loyalty. In addition, Jim is one of six principal consultants of BUILT TO LEAD, a leadership development practice based in Central Ohio.

Jim is committed to the belief that sustained financial performance is a function of customer loyalty, and that can only be won through a foundation of deep trust and commitment between leadership and employees. He is an experienced executive coach who views leadership development as the means to build productive workplaces of vitality and resilience. Prior to joining COLLOQUY in 2010, Jim founded his own firm in 2008 and helped develop BUILT TO LEAD. From 1997 to 2008 he worked at Alliance Data Inc., most recently as Chief Marketing and Planning Officer and as a member of the Executive Committee for the Retail Services division. Earlier, he served as Senior Vice President at Information Resources Inc., consulting with such clients as Procter & Gamble, Kraft USA and ConAgra frozen Foods. Jim started his career as a brand marketer at The Quaker Oats Co. in Chicago.

A resident of Columbus, Ohio, Jim serves on the Advisory Board of The Initiative for Managing Services at The Fisher College of Business, The Ohio State University. He also is an MBA-level instructor in Services Marketing at OSU. He chairs the Marketing Committee of the Board of Directors of the Columbus Jazz Arts Group, and is an active member of Rotary International. He and his wife Lauri have three children.

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